Bridging Wired and Wireless
With PocketThis, you interact with your individual "pocket," a permanent, dynamic "memo pad" on which you store, organize, retrieve and act on information found on the Internet - addresses, phone numbers, reservations, driving directions - you name it. You can search, research, and surf from your web browser (or on your mobile browser) - and then pocket data for instant retrieval and action from your mobile phone or other wireless device. Simple. Practical. Different.

PocketThis Product
PocketThis is a simple, practical, highly useful application for the wireless Web. Most users do not need to navigate the entire Internet on their cell phone screen but want portability for some of the information they from the Web or their personal computer, like phone numbers, driving directions and flight schedules.

PocketThis enables wireless subscribers to capture the information they choose from the Internet and access it through the ease of their mobile phone. Users can save any information they choose from the Web or desktop to their "pocket," a virtual memo pad that is accessible from their computer, mobile phones or other wireless device.

All user pockets are stored on a PocketThis server with dynamic links to the Internet, so as information is updated on a Web site, it is simultaneously updated in the user's pocket. When the user views the pocket, the information will be current.

The PocketThis platform also provides users with practical, one-touch options on their phones for the saved information. For example, if a user saved a restaurant phone number, he or she can press 1 to call the restaurant; press 2 for driving directions; press 3 for the nearest gas station; or press 4 to send the information via text message to a friend.

Founders
Founded in March 1999 and based in Oakland, California, PocketThis has attracted talent from top innovators such as Firefly, Microsoft, Wildfire, Oracle and Starbucks. CEO and Co-founder, Nancy Benovich-Gilby, is a former senior executive at Firefly and Co-founder and executive of Marketsoft.

Funding
In June 2000, SOFTBANK Venture Capital Partners, and Arts Alliance funded PocketThis in its first round. SOFTBANK Venture Capital works with the best entrepreneurs to create the most powerful companies of the Internet economy. Companies in its portfolio include BUY.COM, Critical Path, Net2Phone and Yahoo! Arts Alliance is a leading trans-Atlantic venture capital firm investing in early stage Internet, new media and wireless enabling technologies. Companies in its portfolio include AtomFilms, lastminute.com, Upoc, Spinner.com, PlanetAll and estyle.com.

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